Tom Ferry Review

7 Months of coaching with Tom Ferry earned me my worst year in real estate ever. I’m suffering extreme financial hardship because I’ve earned so little this year due to my coaching expeirence. I began coaching with TFO in February of 2017 to boost my career to a new level. My income was approximately $100,000 per year for the past 3 years. During my “Free Coaching Consultation,” which is really just a sales pitch where a sales rep evaluates your business to find a way to get you to sign up for coaching you could probably do without, the rep convinced me that the methods I was using to get business was antiquated. | He said I was what Tom called a “Fallen Star” meaning a formerly successful agent who now needed new ideas to continue at the level I was at and continue to grow my business. Based on past sales, the rep felt I could easily double my income in 2017 if I did even 1/3 of what my coach told me to do and recommended Elite coaching for $1,099 per month. So, I jumped in and began coaching. My first coach gave me tons of “homework” (I completed about 95% of what I was told to do) and implemented new systems that took away my marketing dollars from what had given me success in the past. | What I didn’t know when I signed up that I know now is that real estate agents need not be a top producer to be a coach with Tom Ferry. They just need to be able to follow the coaching manual and have time in their schedule. The incentive besides additional income is the referrals that are passed between the coaches. The referrals are the true incentive and it seems that anyone can become a coach for this organization. In the 7 months of coaching, I received NO INCOME as a result of what either of my coaches instructed me to do (my second coach I got after complaining about my first inexperienced coach was better but it was already financially too late-the damage was already done by TFO’s poor choice of my first coach). | As a consequence, my income went from $99,400 in 2016 to $36,000 this year. After battling it out with TFO, I was finally released from my contract when I explained I could no longer pay my monthly coaching fee because my credit card had reached its limit and with no results from my coaching, my income plummeted and I couldn’t pay my credit card bills any longer. I never thought I’d be in this bad of a financial position and especially not due to real estate coaching. If this review can help just one person keep from being in my position, the time it has taken to write this will be worth it. About a month ago, I received a call from Rick at Tom Ferry’s main office. I explained the whole situation and the consequences my family and I have suffered because of my terrible decision to begin coaching with this organization. | Rick said he would see what could be done for me and get back to me. After not hearing from him the next week, I called and left messages for him 3 times over the following weeks. I never received a returned call. This tells me that #TomFerry doesn’t really care about the people they profess to want to help and that they only care about the next month’s payment for their poor coaching services. I’ve spoken with other clients of theirs and I am not the only one who feels that Tom ferry has overpromised and underdelivered. Coaching with Tom Ferry has been both heartbreaking and humbling. This is the worst and costliest business mistake I’ve ever made as it has cost me far more than just the cost of the coaching alone. I wish my experience was that of huge success due to phenomenal coaching, but unfortunately it’s the polar opposite.


  • Name: Tom Ferry
  • Country: United States
  • State: California
  • City: Irvine
  • Address: 6 Executive Cir # 250
  • Phone: 949-721-6808
  • Website:
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